Isaac Appiah


"Attempting to define creativity becomes a creative act in itself. Ironically, that seems to contradict the intent of the question. How do I define the things I do and the reasons for which I do them? I don't. Creation is not a matter of why, but of how, inevitably leading to when. Creativity is, invariably, the act of shooting first and asking questions later. "

- Isaac Appiah (creative specialist)